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Your Starter Kit for Winning at Social Marketing in 2016


In 2015, there were some predicable standbys in social marketing. Facebook, LinkedIn and Twitter continue to dominate the social scene as “must-have” accounts. There were also some emerging trends. Messaging apps of all kinds have taken the social scene by storm, for both personal and professional use. As one year ... Read More
February 4, 2016Marketing
Google+ Changes That Affect Recruiters


Technology changes every day – especially social media applications like Google+. Although some business insiders claim that Google+ is dead, calling it a “sad and expensive attempt to unseat Facebook,” thousands of users continue relying on the app for social and work-related connections. That’s why the recent changes in Google+ affect ... Read More
December 13, 2015Marketing
Looking for a Perfect Recruiting Tool


We all know that social media is the buzz when it comes to recruiting. Twitter is one of the most widely used social media platforms in the world, with an estimated 304 million monthly users. Using the microblogging giant’s platform wisely hinges on the use of hashtags. So how do ... Read More
November 5, 2015Marketing
Navigating The Sea Of Mobile Web Optimization


With all the buzz about Google's new algorithm, mobile-friendliness, and relevancy in content, it is easy to get lost. There are a handful of ways to optimize your site for mobile use and innumerable options for optimizing content. What is Google looking for, and how do you meet their standards? Responsive ... Read More
July 24, 2015Marketing
5 must ways to improve your SEO recruiting strategy in 2015


An inadequate SEO strategy can mean the difference between an overflowing number of qualified candidates and a stagnant pool of mediocre applicants. To successfully compete with other firms, it’s important to understand the changing state of SEO, its impact on recruiting results, and the steps needed to conquer search engines. ... Read More
March 26, 2015Sam Ajam
Can Workday Displace LinkedIn as a Recruiting Tool?


In today's economic climate, a company's success often depends on its ability to recruit the best person for each position. The internet has made this simpler and more complicated than ever before. Companies have the luxury of being able to choose only the very best from pools of thousands of ... Read More
October 23, 2014Sam Ajam


LinkedIn was the fastest growing technology company in 2013, and its impact on business and the social media culture has continued to grow. Companies and individuals use LinkedIn to communicate and network with one another, and LinkedIn shows a much higher usage rate among the college-educated and persons with high ... Read More
October 1, 2014Sam Ajam


Currently, more than 40 percent of recent college graduates are unemployed, and 16 percent are in part time jobs. This is not because all of these graduates are unqualified, but merely because the job market is saturated. Despite this saturation, many companies struggle to find the perfect job candidates and ... Read More
August 29, 2014Sam Ajam
Mobile Recruiting


Mobile recruiting is here to stay. It's estimated that two-thirds of Americans have smartphones, and the more the Millennial Generation edges into the workplace, the more important mobile recruiting is going to be. In the same way that SEO and social media took the recruiting world by storm, mobile is ... Read More
July 12, 2014Sam Ajam


Blog writing provides online visibility for businesses more efficiently than any other method. With over 25 billion pages viewed each month and 500,000 new posts every day, the world of blogging has exploded in recent years. Reaching the 329 million people reading blogs can bring your business the boost in ... Read More
July 10, 2014Sam Ajam